Are your landing page or product page images big enough to get the best conversion rate? Some marketers test image size, for all types of sites, including B2B, ecommerce and media.
I’m not talking about allowing your visitors to click to enlarge images. I’m talking about blowing up the size of the most important image on your page so it’s much bigger.
Here are two very different examples of research.
Poshbox have recently expanded their traditional wooden product range to include chairs. Adding a new page to their website allows them to promote this new product range through on-line marketing approaches. The new products have got to be visible in order to sell them!
You can visit the Posh Box Company website here.
If you have complimentary products and services that you need to tell your customers about, then let us know and we can help you to get them in front of your actively searching audience.
The days of boring, plain-text search results are over. Make way for the ‘rich snippet’, a powerful way of enhancing search results that can increase the number of visits to your website by up to 30%! If you aren’t yet using them here’s how to get started.
Zantra Ltd of St Neots keep their customers up to date with a regular newsletter. We added the latest newsletter to their website and created an archive for the older publications so that visitors can still access older news.
Keep your website visitors up to date with your latest news. Fresh content will help any SEO ambitions and will sometimes give your customers a reason to keep going back to your website. We can add your newsletters to your website, but if the real stumbling block is creating the newsletter, then let us know and we will write the content and identify the images according to the schedule required. You just have to ask. Contact me to discuss.