Today Interiors launches their new bespoke website with a fabric “mood board” and swatch ordering system

Today Interiors today launched their new bespoke website incorporating a useful fabric “mood board” and swatch ordering system.

The primary objectives of the new site were to showcase their full fabric and wallpaper ranges and allow visitors to request free samples.

The work, which required new product photography and descriptions for several hundred products, continues with a focused search engine marketing campaign.

The website has been designed to allow visitors to see clearly the fabrics and wallpapers available and to then order samples easily. Today Interiors are engaging in search engine optimisation to improve their ranking position for targeted searcher terms to help achieve their business growth ambitions.

Further recent work has been the focus on the organic/natural SEO campaign.  This is being done on a per product and site-wide basis.  Already the improvements in Google ranking are evident, several target terms reaching page 1 visibility after a rise of 80 positions or more.

The website is already serving the needs of the mainly business audience consisting of interior designers, hotels, major retailers, upholsterers etc.

Take a look at further recent design work for clients.

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Vikky Littlewood
I have specialised in marketing in a business environment for 20 years and am a member of the Chartered Institute of Marketing (CIM). I work with companies to formulate their marketing strategy, helping them to achieve the best return on investment.