<?xml version="1.0" encoding="UTF-8"?>
<rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:wfw="http://wellformedweb.org/CommentAPI/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	xmlns:slash="http://purl.org/rss/1.0/modules/slash/"
	>

<channel>
	<title>news &#38; blog</title>
	<atom:link href="http://www.w2m.co.uk/blog/feed" rel="self" type="application/rss+xml" />
	<link>http://www.w2m.co.uk/blog</link>
	<description>web2market news &#38; blog</description>
	<lastBuildDate>Thu, 17 May 2012 12:05:56 +0000</lastBuildDate>
	<generator>http://wordpress.org/?v=2.9.1</generator>
	<language>en</language>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
			<item>
		<title>How to ensure your Social Media campaign is effective</title>
		<link>http://www.w2m.co.uk/blog/ensure-your-social-media-campaign-is-effective.html</link>
		<comments>http://www.w2m.co.uk/blog/ensure-your-social-media-campaign-is-effective.html#comments</comments>
		<pubDate>Thu, 17 May 2012 12:05:56 +0000</pubDate>
		<dc:creator>Vikky Littlewood</dc:creator>
				<category><![CDATA[general]]></category>
		<category><![CDATA[marketing]]></category>
		<category><![CDATA[tools and advice]]></category>

		<guid isPermaLink="false">http://www.w2m.co.uk/blog/?p=1860</guid>
		<description><![CDATA[Engaging in Social Media can be a daunting prospect. It&#8217;s fast paced, changing constantly as new tools emerge and time consuming.
However, by adopting some key habits when planning and executing Social Media strategies your effectiveness can rapidly increase.

Read on to find out how 7 habits can help you to form your future Social Media effectiveness.
Krista Neher of Clickz outlines [...]]]></description>
		<wfw:commentRss>http://www.w2m.co.uk/blog/ensure-your-social-media-campaign-is-effective.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Successful mobile paid search and live chat</title>
		<link>http://www.w2m.co.uk/blog/mobile-paid-search-and-live-chat.html</link>
		<comments>http://www.w2m.co.uk/blog/mobile-paid-search-and-live-chat.html#comments</comments>
		<pubDate>Tue, 24 Apr 2012 22:24:16 +0000</pubDate>
		<dc:creator>Nigel White</dc:creator>
				<category><![CDATA[newsletters]]></category>

		<guid isPermaLink="false">http://www.w2m.co.uk/blog/mobile-paid-search-and-live-chat.html</guid>
		<description><![CDATA[This month we thought it was time to take a further look at advertising (AdWords etc) on tablet and mobile devices, a marketing channel witnessing significant growth at the moment.  Should that not be your cup of tea, (does anyone use cups these days?) we take a look at the benefits of &#8220;live chat&#8221; as [...]]]></description>
		<wfw:commentRss>http://www.w2m.co.uk/blog/mobile-paid-search-and-live-chat.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Logo development and a new website for STG following strategic business review</title>
		<link>http://www.w2m.co.uk/blog/logo-development-and-a-new-website-for-stg.html</link>
		<comments>http://www.w2m.co.uk/blog/logo-development-and-a-new-website-for-stg.html#comments</comments>
		<pubDate>Mon, 23 Apr 2012 15:41:02 +0000</pubDate>
		<dc:creator>Vikky Littlewood</dc:creator>
				<category><![CDATA[extended portfolio]]></category>
		<category><![CDATA[general]]></category>

		<guid isPermaLink="false">http://www.w2m.co.uk/blog/?p=1784</guid>
		<description><![CDATA[Logo development and new website for STG. A bespoke design with clear calls to action to improve the visitor experience and website enquiries to achieve the business growth ambitions.
The website creation process was preceded by a full strategic business review to understand where the business was and where it intends to be &#8211; the outcomes [...]]]></description>
		<wfw:commentRss>http://www.w2m.co.uk/blog/logo-development-and-a-new-website-for-stg.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Is your online customer service good enough?</title>
		<link>http://www.w2m.co.uk/blog/online-customer-service-chat.html</link>
		<comments>http://www.w2m.co.uk/blog/online-customer-service-chat.html#comments</comments>
		<pubDate>Fri, 20 Apr 2012 22:00:36 +0000</pubDate>
		<dc:creator>Nigel White</dc:creator>
				<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[general]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://www.w2m.co.uk/blog/?p=1772</guid>
		<description><![CDATA[With more and more of your customers using websites to enquire, research and possibly purchase, it&#8217;s important to ensure that they experience the same level of customer service as if they were physically in front of you.
A recent survey by Netop has found that customers want to connect online with a human customer service representative.
Many people [...]]]></description>
		<wfw:commentRss>http://www.w2m.co.uk/blog/online-customer-service-chat.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Mobile and tablet paid search clicks up 180%</title>
		<link>http://www.w2m.co.uk/blog/mobile-paid-search-clicks-up.html</link>
		<comments>http://www.w2m.co.uk/blog/mobile-paid-search-clicks-up.html#comments</comments>
		<pubDate>Thu, 12 Apr 2012 16:38:54 +0000</pubDate>
		<dc:creator>Nigel White</dc:creator>
				<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[general]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://www.w2m.co.uk/blog/?p=1754</guid>
		<description><![CDATA[Last year saw a large increase in the UK for the number of clicks on paid search adverts (e.g. AdWords) on mobile devices. This observation has been made in a recent Marin Software report where they investigate the reasons for this growth.

Read on to find out why tablet and mobile is looking so attractive.
Why spend [...]]]></description>
		<wfw:commentRss>http://www.w2m.co.uk/blog/mobile-paid-search-clicks-up.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Newsletter for PEME in Peterborough</title>
		<link>http://www.w2m.co.uk/blog/newsletter-design-for-peme-in-peterborough.html</link>
		<comments>http://www.w2m.co.uk/blog/newsletter-design-for-peme-in-peterborough.html#comments</comments>
		<pubDate>Wed, 11 Apr 2012 15:14:17 +0000</pubDate>
		<dc:creator>Vikky Littlewood</dc:creator>
				<category><![CDATA[extended portfolio]]></category>
		<category><![CDATA[general]]></category>

		<guid isPermaLink="false">http://www.w2m.co.uk/blog/?p=1779</guid>
		<description><![CDATA[Newsletter design for PEME incorporating the company&#8217;s new brand. Both printed and online versions have been created to allow communication with staff and customers. We have Integrated a Flash pdf reader tool into the website with page turning functionality, allowing visitors to view the brochure.

]]></description>
		<wfw:commentRss>http://www.w2m.co.uk/blog/newsletter-design-for-peme-in-peterborough.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Website legal requirements</title>
		<link>http://www.w2m.co.uk/blog/website-legal-requirements.html</link>
		<comments>http://www.w2m.co.uk/blog/website-legal-requirements.html#comments</comments>
		<pubDate>Fri, 06 Apr 2012 12:13:34 +0000</pubDate>
		<dc:creator>Vikky Littlewood</dc:creator>
				<category><![CDATA[general]]></category>
		<category><![CDATA[tools and advice]]></category>

		<guid isPermaLink="false">http://www.w2m.co.uk/blog/?p=1749</guid>
		<description><![CDATA[Your website needs to contain certain pieces of information, in order that you remain on the right side of the law.
We did visit this topic in our article &#8216;What must be on a company website&#8216; last May, but have identified some useful resources that will help you comply.Among the requirements it is important from a [...]]]></description>
		<wfw:commentRss>http://www.w2m.co.uk/blog/website-legal-requirements.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>New website for Treble Ace with ticket ordering facility &amp; content control</title>
		<link>http://www.w2m.co.uk/blog/new-website-for-treble-ace-with-ticket-ordering-facility-content-control.html</link>
		<comments>http://www.w2m.co.uk/blog/new-website-for-treble-ace-with-ticket-ordering-facility-content-control.html#comments</comments>
		<pubDate>Wed, 07 Mar 2012 11:38:44 +0000</pubDate>
		<dc:creator>Vikky Littlewood</dc:creator>
				<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[extended portfolio]]></category>
		<category><![CDATA[general]]></category>

		<guid isPermaLink="false">http://www.w2m.co.uk/blog/?p=1739</guid>
		<description><![CDATA[New website for Treble Ace Events with ticket ordering facility and a content management system which allows them to display up to the minute event information including latest guests.

]]></description>
		<wfw:commentRss>http://www.w2m.co.uk/blog/new-website-for-treble-ace-with-ticket-ordering-facility-content-control.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Cambridge Vacuum Engineering keep sales material up to date</title>
		<link>http://www.w2m.co.uk/blog/cambridge-vacuum-engineering-keep-sales-material-up-to-date.html</link>
		<comments>http://www.w2m.co.uk/blog/cambridge-vacuum-engineering-keep-sales-material-up-to-date.html#comments</comments>
		<pubDate>Mon, 05 Mar 2012 13:16:22 +0000</pubDate>
		<dc:creator>Vikky Littlewood</dc:creator>
				<category><![CDATA[general]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://www.w2m.co.uk/blog/?p=1723</guid>
		<description><![CDATA[Cambridge Vacuum Engineering update and re-print their brochure to keep their sales support materials current.

]]></description>
		<wfw:commentRss>http://www.w2m.co.uk/blog/cambridge-vacuum-engineering-keep-sales-material-up-to-date.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Citroxx-Bio see the creation of a Facebook shop with automatic product feed</title>
		<link>http://www.w2m.co.uk/blog/citroxx-see-the-creation-of-a-facebook-shop-with-automatic-product-feed.html</link>
		<comments>http://www.w2m.co.uk/blog/citroxx-see-the-creation-of-a-facebook-shop-with-automatic-product-feed.html#comments</comments>
		<pubDate>Mon, 05 Mar 2012 13:14:02 +0000</pubDate>
		<dc:creator>Vikky Littlewood</dc:creator>
				<category><![CDATA[ecommerce]]></category>
		<category><![CDATA[general]]></category>
		<category><![CDATA[marketing]]></category>

		<guid isPermaLink="false">http://www.w2m.co.uk/blog/?p=1730</guid>
		<description><![CDATA[Citroxx-Bio see the creation of a Facebook shop with products being automatically fed from the Citroxx-Bio website.  This is providing a further route to market and increased brand awareness.

]]></description>
		<wfw:commentRss>http://www.w2m.co.uk/blog/citroxx-see-the-creation-of-a-facebook-shop-with-automatic-product-feed.html/feed</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
	</channel>
</rss>

