Easy photo editing

Posted: Tuesday, February 16th, 2010

I was working to help a client today with their image editing.  They own an offline and online shop and therefore have tens and hundreds of photos to take, digitally enhance (e.g. changes to colour, sharpness or cropping), compress for their website and then upload to our web server.  What they need is a simple image editing solution.

Software solutions

The tool of the masters in this field used to be PhotoShop, but this is usually unsuited to non-experts (I refuse to even open it).  We often advise clients to use PhotoShop Elements and this is a good solution as it is simpler and cheaper.  As the web changes, and online services become more prevalent (albeit often with dubious business models), new solutions pop up and we have recently been suggesting www.sumopaint.com.  This offers most of what the simpler installed/paid for programs offer, but without the cost, both initial and long term.  Today I have discovered yet another one – www.picnik.com, which seems to do most/all of what our client needs to do, but much more simply/intuitively. In the image below, you can perhaps see the very prominent buttons, Auto-fix, Rotate, Crop, Resize etc.  All very simple.  If you need a simple image editing tool, picnik may be a good solution.  The only downside is the constantly changing adverts of CenterParcs and others that you will need to put up with, but that may be a small price to pay.

You can leave a response, or trackback from your own site.

Nigel White
My career has given me insights into large and small businesses across many sectors. Academically, I have a MA (Strategic Marketing) and use this understanding to provide consultancy and advice to all clients I work with. Very high on my agenda: needs analysis, service, and quality.

One Response to “Easy photo editing”
  1. Nick says:

    One of my main jobs at Rare Basic is Photography/photo editing, I use photoshop as a main tool but many people I have come across swear by Picasa by Google http://picasa.google.com/
    it does all the main photo tweaks you would need but yet it’s free.

Leave a comment