Is Your Website Mobile Friendly?
Nigel White

We have noticed that over the last 5 years the number of visitors to our clients’ sites using a mobile device has typically gone from 5% to 45%, If you are like us and frequently review the visitors to your own website, you will also have noticed this change.

For many companies this increase in mobile traffic presents a big challenge and means that their website may not be suitable for a changing audience and that for this audience, the website is really hard to navigate around and possibly one to avoid!

What If your mobile audience makes up 45% of your visitors?…
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Time for change
Nigel White

Time for change.  Same company, new name.

web2market has been known by that name for the last 18 years.  It has served us well, but the time is right for change and we invite you to help us choose the new name for the business.

We are proposing three possibilities and would like you to vote on the one that you think suits your view of what we do best.

What do you think?

web2market should change it's name to:

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We will review your opinions and make a decision in the next couple of weeks.  Then we will communicate that change with all our customers over the next few months.

Thank you for your help 🙂

Changing business focus requires new identity and website for Caliq
Nigel White

Caliq has been developing software for businesses for over 30 years. During this time they have implemented hundreds of solutions into companies across the UK, many with overseas operations, covering all aspects of wholesale distribution.

Based near Huntingdon, Caliq approached web2market, a local marketing agency, to assist with a company re-brand which would align with its new focus on multi-channel wholesale distributors operating in the Home, Gift, Garden and allied sectors.

Caliq’s requirement identified the need for a new modern brand, revised collateral and website to bring it in line with the consumer focus of its target customer group.

Learn how Caliq worked with web2market to re-align the brand and the business.
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Refreshed brand identity and website for Specnow
Nigel White

Specnow, based in Cambridgeshire, is a specialist company operating in the niche market of vacuum thermal processes. It has over the past 12 years developed a high quality service offering, aimed at customers requiring customised Vacuum Furnaces and Electron Beam Welding Machines.

It became apparent to Specnow that it’s company identity and website were dated and needed a refresh to provide existing and new customers with a brand reflective of the high quality of it’s work.

Planning for the future, Specnow wanted to ensure that the existing busy workload remained busy – that the offering remained relevant and attractive to their customer opportunities.

Specnow approached web2market to assist with this complete brand renewal, website creation and to pursue proactive marketing activity.

Specnow Logo

Read on to learn more about how web2market played a key role in updating the Specnow brand image both graphically and digitall
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PEME’s Apprenticeship brochure
Nigel White

Formed in 1982, PEME is an established, privately owned company, delivering specialist engineering services, with their headquarters based in Peterborough. Having worked with web2market on their brand, the website and a number of brochures PEME needed a new brochure for a new, different audience – prospective staff.

Graphic of a PEME brochure

PEME’s Apprenticeship scheme

PEME sees its apprentices as fundamental to the long term development of the business and so needed a tool to promote apprenticeship schemes within the educational and recruitment sector. It was decided that a A4 multi leaf brochure which could be distributed, via third parties to young people looking to decide on their future, would be the most productive approach.
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