Archive for October, 2011

RxSport increase buyer confidence and conversions with genuine customer reviews
Monday, October 31st, 2011
Vikky Littlewood

RxSport increase buyer confidence and conversions with genuine customer reviews on their website and in the Google Shopping results using feeds from Trustpilot.

RxSport reviews

Tips for Effective Landing Page Organisation
Tuesday, October 25th, 2011
Vikky Littlewood

Whilst the design of your landing page is important, the actual organisational layout is key to creating a page that converts well. That is, the visitor takes the action that you want them to.

You need to make sure that you emphasise the right message and actions, but take care not to over do it. Elements that are too large and obvious can often be ignored by visitors. This is known as banner blindness. The visitor sees the message as an advert and ignores it.

website design content layout

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Improve the look of your Facebook Business Page
Tuesday, October 18th, 2011
Karen King

If you are a Facebook business page user we would like to share with you a new feature which can improve the look of your Facebook page.

Previously the profile picture for your Facebook page has been cropped to a thumbnail to be used next to each of your posts. Whilst you were able to move the area to be cropped from the main image this was of little use when trying to use a company logo or image of a venue.

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Your website on an iPhone, re-branding and global search
Wednesday, October 12th, 2011
Nigel White

Welcome to our latest newsletter with tips to get your respective businesses back on track after the summer recess.

In this edition, we have several articles to improve your business performance.  We ask “does your website work on an iPhone?”,  look at overcoming market saturation with a re-brand and discuss ranking strategies on international search engines for those businesses selling outside the UK.  Mobile devices, re-branding or international search.  Take your pick. Read more…